How to choose the right wristwatch for you

A wristwatch is often the first choice when searching for the perfect gift. Whether for a birthday, holiday, milestone anniversary or accomplishment, wristwatches make exceptional gifts thanks to their versatility and practicality. On the other hand, selecting the right wristwatch is not always easy, whether you are buying for yourself or a loved one.

When purchasing a watch, considering a few key factors ensures it looks right on your wrist and matches your personal style. For this reason, we have prepared a brief guide to help you choose the right wristwatch.

How often and where will it be worn?

These are the first and most vital questions to consider when planning to buy a wristwatch, whether for yourself or someone else. It is essential that the watch fits the lifestyle and style of the wearer, as business professionals, sports enthusiasts, and younger men and women have distinct tastes and needs.

Are you buying a watch for someone who changes styles frequently, travels often, spends hours in business meetings, or trains at the gym several times a week? Will it be worn daily or saved for special occasions? Answering these questions will guide you to the ideal wristwatch.

Which strap is best?

When choosing a strap, personal preference is naturally key. If you love metal bracelets, leather or rubber straps, the decision is simple: choose the strap style you prefer. If you are unsure which option suits you best, exploring the benefits of different materials is very helpful.

NATO strap

Created for military use in the 1970s, the NATO or 'G10' strap gained popularity for its minimalist design. Containing few components, it is less prone to damage, and its design ensures the watch stays securely on your wrist during sharp, sudden movements. A NATO strap consists of a single piece of material that passes under the watch case; with no spring bars involved, it takes less than a minute to change.

Our favourite with a NATO strap: Frederique Constant minimalist men's watch

Metal bracelet

A metal watch bracelet is highly sought after for its versatile styling and varied designs. Men's and women's watches with a metal bracelet suit almost everyone, with many models offering easy length adjustment by moving the clasp. Metal bracelets are easy to clean and polish, do not tear or wear down like leather, and pair effortlessly with sports, ladies' or elegant watches. On certain models, the bracelet is slimmer and more understated, making the watch subtle and easy to wear under a shirt or jacket cuff.

Our favourite with a metal bracelet: Alpina Smartwatch

Leather strap

Nothing compares to the subtle texture and distinctive scent of fine leather, making it the classic choice for wristwatches. Leather adds elegance to a timepiece, while the contrast between a cool metal case and a warm leather strap creates an inviting, classic look.

Leather can be treated in various ways, offering a wide range of textures, shapes, sizes and colours. Almost any watch case looks refined paired with a leather strap. Depending on the leather grade, the value of your timepiece can increase significantly, while a well-worn leather strap that develops a unique patina adds character over time.

Our favourite with a leather strap: Frederique Constant women's automatic watch

Rubber strap

Initially, rubber straps were exclusive to diving watches, but that trend expanded rapidly. Once people realised how durable and comfortable rubber is, watches with rubber straps became increasingly popular for everyday wear.

Rubber is remarkably lightweight and comfortable, withstanding exposure to the elements, temperature changes and intense movement. Unsurprisingly, most sports watches feature rubber straps.

Our favourite with a rubber strap: Alpina Seastrong Yachtimer

Consider your wrist size

One of the most essential factors when selecting a wristwatch is its proportions relative to your wrist and hand. A watch should sit comfortably on your wrist without restricting movement, while maintaining balanced proportions. Women's watches are traditionally smaller than men's designs; however, while many women enjoy larger, bolder models, men generally prefer timepieces that are not overly delicate.

Our favourite among larger models: Alpina AlpinerX Alive

That said, a smaller watch profile can look exceptionally refined. In professional settings, discreet designs that slip effortlessly beneath a shirt or jacket cuff remain timelessly elegant.

Our favourite among smaller models: Frederique Constant elegant men's watch.

Ideal style and features

We have already mentioned that it is important to consider how often and in what way the watch will be worn, as well as who it is intended for. If you are not a fan of extravagant models with additional features, choose pragmatic wristwatches without chronographs or decorations, with a monochrome case and a simple clasp. However, if you are active and travel often, various additional features can be of great benefit. For instance, for active athletes, a chronograph will help during swimming or sprinting, whilst travellers will gladly rely on a watch showing different time zones or the date.

Our favourite with a chronograph and date display: Frederique Constant slimline

Searching for the right wristwatch might not seem easy, but believe us, it can be. If you inform yourself before buying about manufacturers, brands, models, and their features, choosing the perfect wristwatch will be simple.